Why Choose Between Comfort and Style?
Every towel has a story. Meet Melika and Heena, our eco-friendly, soft, and durable best-sellers. They’re designed with different lifestyles in mind. Find your perfect match below.
As Seen In
Why Melika?
- Thick terry weave for a cloud-soft feel.
- Classic beige base with bold black stripes.
Features to Love:
Highly absorbent and quick-drying.
Built-in hanger loop for easy storage.
Available in multiple sizes.
OEKO-TEX® certified.
2500+ 5 ⭐ Reviews
Trusted by 70k Customers
Why Heena?
- Sleek waffle weave for a spa-like vibe.
- Breathable & Quick-Drying: Reduces laundry time while staying fresh.
Features to Love:
- Super lightweight.
- Becomes softer with every wash.
- Perfect for bathrooms, kitchens, or travel.
- Wide range of neutral color options.
See Why We Are Loved by Thousands
Hear From Our Happy Customers
Made in Turkey, these towels are true to the superior way I find Turkish towels. The are 100% cotton and absorb water quickly.The stitching is double and looks like these will last a very long time!
— Susan J.
I love all my Loomia products and this towel wasn’t the exception. Great quality, light, soft and perfect to wrap you hair on
— Paola M.
Legit my favorite towels. They never smell like mildew because they dry so easily, and they work even better to dry off out the shower than a normal towel imo.
— Kelsey H.
I’ve had my other ones for years now and they’re still amazing! Hold up well!
Decided? Shop Now!
Who Should Choose What?
Not Sure Which Towel is Right for You?
Choose Melika if:
You love plush, terry towels.
You’re drawn to bold, modern stripes.
You want a towel that’s super absorbent and luxurious.
Choose Heena if:
You prefer a lighter, quick-drying towel.
You like minimalist, solid-color designs.
You want something versatile for home or travel.
From Our Family to Yours: The Loomia Story
When we moved to the U.S., we struggled to find home essentials that met our standards for quality, comfort, and sustainability. We realized others might be feeling the same.
That’s when Loomia was born. Starting as a small family business, we partnered with skilled artisans in Türkiye to create towels that combine traditional craftsmanship with modern needs.
Every towel reflects our journey—from the bustling markets of Türkiye to your home. It’s not just about selling towels; it’s about bringing a piece of our story, culture, and values to you.
Your Questions, Answered
FAQs
What makes Turkish cotton special?
Turkish cotton is renowned for its long fibers, making it softer, more durable, and more absorbent than regular cotton.
How do I care for these towels?
Machine wash in warm water, tumble dry low, and avoid fabric softeners to maintain their absorbency and softness.
Which towel is better for sensitive skin?
Both are excellent choices as they’re free from harmful chemicals.
How quickly will my order arrive?
Orders typically arrive within 3-5 business days. We’ll send tracking information so you can stay updated.